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Vince Lombardi, coach of the Super Bowl I & II
champion Green Bay Packers, once said that: ~Championships
are won on fundamentals. Football is two things: it's
blocking and tackling...If you block and tackle better than
the team you're playing, you'll win." The 60~s Packers won
five NFL championships over the nine years Lombardi coached
them, yet they had very few plays in their playbook.
Lombardi believed that repetitive precise execution of a
limited number of plays was far more powerful than mediocre
execution of a large number of plays or worse, the lucky
execution of a trick play. He drilled his team over and
over on a selective few plays week after week, year after
year, championship after championship. Many times his
opponents knew exactly what he would run next but precision
execution made the Packers extremely difficult to stop.
Lombardi~s record speaks for itself. Your MLM Playbook ~ Boring Is Better
Do you subscribe to the plan of the week club? Are you
consistently looking for fancy new ways to build your
business? Are you promoting a new super growth plan and
method to your downline each month? This is dangerous to
the success of your business and to the opportunity for
success of those who look to you for leadership. Find
something that works for you consistently and call that
play a lot. If handing out a cassette tape that has a 15
second message on it that says ~My MLM is really nifty, you
should join me~ drives new distributors to join your MLM,
then do a lot of it! Hand that tape to all your friends,
relatives and co-workers. Mail it to everyone you know.
Put it in with every bill you pay. Attend PTA meetings and
give it to the other parents. Attend football games and
hand it out to all the people rooting for the losing team
as a condolence gift. Hand it to the winners as a
congratulations gift. Hand it to the guy who pointed his
flashlight to where you should park your car as a reward
for a job well done. Hand it to the guy who sells you
hotdogs and popcorn to make room in your hands for snacks.
Forget everything else but getting that powerful tool in
the hands of your prospects. Become boring; repeat the
same play over and over again until you become perfect at
it. Then do it some more. Teach Your Distributors To Be Boring When training new distributors, teach them how to be good
quarterbacks. Tell them that their technique in handing
off the cassette tape that has the 15 second message on it
that says ~My MLM is really nifty, you should join me~ to
their prospects is very important to the success of the
play. Help them practice their handoff over and over and
over again to dozens of their warm market prospects until
they can do it perfectly. Teach them that championships
are not won by those MLM teams that have fancy new plays
put into their playbooks each week. Teach them that
champions run the same successful play over and over and
over again, week after week, month after month until they
perfect the art of being truly boring and then they do it
some more. Teach them how to pass the tape on to everyone
they know first, then to people they have associations
with, then to people they do business with and finally to
total strangers until they have perfected the art of
passing. Then teach them to do it some more until everyone
in their rapidly expanding downline says ~their goes the
most boring distributor I know. Reading Is Boring - Do A Lot Of It. My book ~The Multi-Level Mangler In King Arthur~s Court~
(shameless boring plug) bored me to tears writing it. You
should read it and become bored too. Read lots of boring
MLM books. Read till you are bored out of your mind.
Learn your boring craft until everything you do is totally
boring second nature. Attend boring MLM seminars and meet
other boring MLM people. I am boring in person too, you
should meet me. You only meet boring mlm leaders by
getting out among them. So quit watching your exciting TV
with its 800 exciting satellite stations and go to a boring
MLM training seminar as soon as possible. Focus Is Boring ~ Be Focused Know where you want to go and methodically, boringly, move
toward it day after day, year after year. Never lose sight
of where you are going. The more boring you become by
doing the same things over and over as you move toward your
vision, the more likely it is you will get there. Vince
Lombardi said the harder and longer you work, the harder it
is to surrender. People follow boring committed leaders.
Always be totally and completely committed to getting where
you want to go and move towards it consistently and it will
give you the opportunity to bore thousands. Bore Others By Taking An Interest In Their Lives No one wants to be bored by how much you know until they
know how truly boring you are. Get to know people, get to
know their families. How will you be able to really make a
difference in their lives unless you get right in there and
bore them silly. Always let them know how much you
appreciate them, how much greatness you see in them, how
excited you are to have them on the team. Bore them with
it. People hunger for a feeling of importance, a little
sincere appreciation. They will follow you anywhere if you
will only bore them with how wonderful you think they
really are. You know you have arrived when even their kids
think you~re boring. Boring Is As Boring Does When you have come to the point where you have become
famous for your boring training techniques. When you
command stadiums full of people you bore to tears with your
simple boring message. When people all over the world
want to come and be bored at the master~s feet. When they
offer you a boring book deal to tell about your boring MLM
philosophies, then you will be ready to win the MLM Super
Bowl. The art of creating a boring legion of followers
will be tough. You must practice being dull every single
day for the rest of your life. When your competition fears
you because you bore them to death, you will have arrived. This article courtesy of http://www.mlmtower.com
You may freely reprint this article on your website or in
your newsletter provided this courtesy notice and the author
name and URL remain intact.
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